About
Highly accomplished Product and Program Management Executive with over 7 years of progressive experience in driving strategic growth, product development, and market expansion across diverse industries including agriculture, e-commerce, real estate, and digital consulting. PMP® certified with a proven track record of leading cross-functional teams, launching innovative solutions, and achieving significant business outcomes. Adept at leveraging data-driven insights to optimize product performance, enhance user experience, and secure key partnerships to maximize revenue and market penetration.
Work
Babban Gona
|Product Lead
Summary
Leading product strategy and execution for a high-impact agricultural social enterprise, focusing on scalable solutions for smallholder farmers.
Highlights
Led the project teams responsible for managing Babban Gona Enterprise Systems' harvest-related applications for over 20k+ smallholder farmers. We were able to achieve over 90% crash-free app sessions, 100% of farms threshed, and an average of 4 in our customer NPS survey.
Overseeing the poultry programme cycles in collaboration with management and the project team—training 100+ women in poultry management and providing birds to kickstart their poultry businesses. Feedback gathered informs ongoing product development for the enterprise agri-finance solution.
Led 100% completion of the product development for several sub-modules, such as dashboard visualisation of the agri-finance solution and BG Pay—harvest finance payment portal.
TENDO (YC W22)
|Country Manager
→
Summary
Managed country operations and spearheaded market expansion for a dropshipping platform connecting African businesses to wholesalers.
Highlights
Spearheaded Nigerian market expansion, launching Tendo & DukeSell App (50k downloads on iOS & Android) by owning end-to-end go-to-market strategy, resulting in <5,000 active users within 2-year timeframe
Negotiated and secured key partnerships with top category distributors, financial institutions, and logistics companies, enhancing market penetration and brand trust through collaboration.
Led the execution and supervision of a series of field sales activations and community outreaches in major markets and university campuses, generating a 20% increase in new user sign-ups – resellers & suppliers – month-on-month over a 3-month period.
Directed an 11-member cross-functional team (marketing, operations, customer support, sales), fostering collaboration and synergy to achieve strategic business objectives.
Developed and executed 2 editions of the Duke SME bootcamp programme in partnership with impact NGOs & private organisations to empower over 200 small business owners in business training, which led to an increase in brand visibility and product adoption.
AFREAL LIMITED
|Product Development Lead (Contract)
→
Summary
Led the development of a B2B SaaS prop-tech solution, from concept to implementation, ensuring seamless product delivery.
Highlights
Spearheaded the development of Afreal One, a B2B SaaS prop-tech solution, creating functional technical documents and comprehensive roadmaps for seamless implementation.
Utilized user testing insights to drive continuous improvements in product reliability and usability.
Secured approval in principle for Afreal One through strategic partnerships with mortgage banks and a federal government agency.
AFREAL LIMITED
|Business Strategist & Product Manager
→
Summary
Developed and executed business strategies and managed product lifecycles for advanced real estate technology solutions.
Highlights
Collaborated with the CEO to secure partnerships with governmental agencies, financial institutions, and property development companies, driving business expansion and market penetration.
Led the implementation of growth hacking strategies for Newhomes.ng, directly increasing vetted property listings and user acquisitions by 10x, contributing to brokered property sales transactions worth ₦100M (<500k USD in 2018).
Education
MELTWATER ENTREPRENEURIAL SCHOOL OF TECHNOLOGY
Diploma
Software Entrepreneurship
COVENANT UNIVERSITY
Bachelor of Engineering
Engineering
Certificates
Product Growth Marketing Certification
Issued By
ALGROWITHM
Project Management Professional Certification (PMP)
Issued By
PROJECT MANAGEMENT INSTITUTE, PMI
Project Management Professional Certificate
Issued By
Software Product Management Certification
Issued By
UNIVERSITY OF ALBERTA, CANADA
Skills
Strategic Product Leadership
Product Strategy, Product Vision, Roadmap Development, Product Lifecycle Management.
Market Analysis & Positioning
Market Research, Competitive Analysis, Market Entry Strategy, Product Positioning.
Revenue Growth Strategies
Growth Hacking, Business Development, Sales Strategy, Monetization.
Data-Driven Decision Making
Analytics, KPI Tracking, Performance Metrics, User Insights.
B2B Sales
Partnership Development, Client Acquisition, Negotiation, Sales Enablement.
Project Management
Scrum, Agile, Stakeholder Management, Risk Management, Project Planning, PMP.
Program Management
Program Planning, Cross-functional Leadership, Initiative Execution, Portfolio Management.
Problem Solving
Root Cause Analysis, Strategic Thinking, Solution Design, Decision Making.
Go-To-Market Strategy
Product Launch, Market Penetration, Brand Awareness, Customer Acquisition.
Effective Communication
Presentation Skills, Interpersonal Communication, Cross-functional Collaboration, Stakeholder Communication.
Product Design
UX/UI Principles, User Centric Design, Wireframing, Prototyping.
Brand Development
Brand Strategy, Brand Positioning, Marketing Communications, Market Visibility.
Growth Modeling
Growth Analytics, Experimentation, A/B Testing, Funnel Optimization.
Product Audit
Product Performance Review, Feature Evaluation, Market Fit Assessment, Improvement Recommendations.
Data Analysis
Power BI Visualization, SQL, Microsoft Excel.
Projects
Shop in Lagos & Lagos Yard Sale Exhibition
→
Summary
Co-founded an online platform and pop-up exhibition series designed to support small and medium-scale businesses (SMBs) in launching new products and building brand awareness.
Volunteer
ADPList.org
|Product Management Mentor
Summary
ADPList is the leading free-to-use mentorship platform with mentors in AI, UI/UX design, product management, software development, and marketing. I mentor early-stage product professionals in areas of product management, product strategy, business growth and much more..